Your bridesmaids are a huge part of your wedding day, and selecting the perfect dresses for them is an important part of planning your wedding! So why shop online when you can go to a bridal boutique? Here are some benefits of coming to see us at...

 Even if you love your mom or grandmother's wedding dress, you might have second thoughts about wearing it on your big day. That's fine! Despite not wearing her whole dress, you can still honor her and remain close to her....

  Tuxedo and suit rental services make looking good on your wedding day a breeze. It's probably time for a quick refresher if you haven’t rented a suit or tux since high school prom! Here's the lowdown on renting wedding suits and...

 Being a bridesmaid means taking on a decent amount of responsibility! Bridal party planning, assistance with wedding planning, and complete availability to the bride on the wedding weekend are all expected as part of the...

The possibilities for what you can do with a wedding dress post-wedding are numerous! Some brides will donate or sell their gowns, while others might repurpose them into cocktail attire or lingerie! Most brides, however, want to keep the special...

Here at Allure Bridal Boutique in Gainesville, we’ve met plenty of couples who want to have their pets all dressed up and included in their wedding! While we definitely understand that, it can sometimes not be as practical depending on a few...

At Allure Bridal Boutique, we offer multiple types of appointments so that every bride can get the exact wedding dress shopping experience she is hoping for. We are excited to shine a light on our most elevated appointment type: the Diamond Bridal...

Choosing wedding colors is an important part of planning your wedding. Having the right color scheme will set the tone of your big day and tell the story that you are trying to tell. Making good color choices will take time and energy, but it will...

Finding the right guy is only half of your wedding day equation. Let’s talk about the rest of your altar accompaniments: your bridesmaids! You’ve selected your closest loved ones and best friends to stand by your side on your special...

We are proud to be the first bridal boutique in Florida to carry the JH Bridal Collection, beginning in late summer 2021. We’ve been carrying his accessories since we opened our first boutique in 2007, and formerly carried his Vienna prom line...