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To ensure the intimate, personalized experience that we feel every bride deserves, we strongly recommend making an appointment when coming in to try on wedding gowns. While we do try our best to accommodate walk-ins when possible, we can not always guarantee that we will have a fitting room or a stylist available to assist you. We also know that each bride's needs are unique, which is why we offer several appointment types to best fit your individual needs.

Mini-Tour: 30 Minute Session (up to 4 Guests)

This session is meant for the bride who is not yet ready to purchase her gown and is just looking to get ideas. Our "mini-tour" gives you (the bride!) the opportunity to share your vision for your wedding and try on 3 different dress styles to get a feel for what each style looks and feels like on your frame.
A mini-tour is not "technically" considered an appointment, and the reason why that is important is this: When a bride has her FIRST appointment with us and finds her dress, we call that "Love At First Sight", and we celebrate by giving her $100 toward her dress! So a mini-tour allows you to see 3 different styles on you without losing your $100 opportunity!

*Mini-Tours are available Tuesday through Friday. Appointments are recommended.

VIP Bridal Appointment: 90 Minute Appointment (up to 4 Guests)
During our VIP Bridal Appointment, you will work 1-on-1 with a professional bridal stylist in an intimate and relaxing environment with seating for up to 4 guests. Refreshments will be provided for you and your guests during your appointment, and we will celebrate with a champagne toast when you say "Yes to the Dress"!
*VIP Bridal Appointments are available Tuesday through Sunday. A credit card will be required to hold weekend appointments.

Diamond Bridal Experience: 150 Minute Experience (up to 10 Guests)
This private, extended appointment is intended for the bride who wants to make an event out of her shopping experience! During our Diamond Bridal Experience, the showroom will be shut down for you and up to 10 guests to enjoy a completely private appointment where you will work exclusively with one of our lead bridal stylists. Champagne and your choice of chocolate covered strawberries or mini-cupcakes will be provided for you and your guests throughout your appointment. (And of course, we will still celebrate by popping a bottle of bubbly and toasting our newest Allure Bride when she says "Yes to the Dress"!)
In addition to the above, our Diamond Brides will also receive the following:
  • A personalized, custom playlist at your appointment
  • A customized bridal area adorned with family memorabilia or decor (provided by family or friends prior to appointment, if desired)
  • Exclusive discounts and gifts
*Diamond Bridal Experiences are limited and by appointment only. There is a $200 non-refundable fee to book.

Gown Pick-Up Appointment: 30 Minute Appointment (up to 4 guests)
Come in and let's celebrate the arrival of your gown for your big day! Once we have you in the gown, we will help you find any remaining accessories, discuss alterations, and answer any questions you may have about your gown (including gown preservation).
* Gown Pick-ups are available Tuesday through Sunday. Appointments are highly recommended.

Appointments are also available for Bridesmaid Parties, Bridesmaid Fittings, Tuxedo Styling, Tuxedo Fittings, Mother of the Bride/Groom Styling, and more! For more information on how we can best assist with your individual needs in these areas, please contact us at 352-224-5669.