Allure Bridal Boutique
"Dedicated to providing brides with the ultimate bridal experience"

Allure has been in the formal wear industry in Gainesville since 2008. At Allure Bridal Boutique, our goal is not to “sell” dresses, but rather to assist our brides in preparing for the most important day of their lives! From the day you find your dream dress through the day you marry the man of your dreams, your personal Allure Bridal Boutique stylist will be there to assist you every step of the way. Allure Bridal Boutique offers a variety of gowns and bridesmaids dresses as unique as our brides and their wedding parties in an intimate setting. And once you find your perfect dress, our staff will be the first to celebrate with you by popping a bottle of champagne and scheduling your own private reveal party! We can’t wait to be a part of you big day!

6450 SW Archer Road, Suite 230
Gainesville, Florida 32608
(352) 224-5669


Monday: Closed
Tuesday: 12-6
Wednesday: 12-6
Thursday: 12-6
Friday: 12-6
Saturday: 10-4
Sunday: 12-4

Please call (352)224-5669 to schedule an appointment.

Allure's Mission

"Our mission is to be the area's most bride friendly boutique with the right selection of trendy and classic bridal gowns and designers. Allure Bridal Boutique provides Brides and their parties with a comfortable environment to help celebrate this amazing time. We are here to guide and provide you with answers to your concerns as you search for your dream dress. Allure knows you and your party deserve to celebrate in style in a warm professional environment with a staff that loves what they do and enjoys celebrating with every Bride as they say YES at Allure Bridal Boutique."